The 6 Stars of Leadership

TJ Waldorf

Reading Time: 2 minutesOver the last few years I have been focused (borderline obsessed) with honing my leadership skills and abilities. If you were to look through my library, this would be a very apparent area of interest. There is a plethora of literature on the subject, and an equal number of opinions…

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Sell the Dream

TJ Waldorf

Reading Time: 2 minutesARE YOU PAINTING A PICTURE OF SUCCESS WITH YOUR LEADS AND CUSTOMERS? Customers don’t really care about features and benefits, they care about their problems and how they can solve them. In other words, what’s going to make their life and/or business better? In my world, we get lots of…

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15 AWESOME Customer Retention Strategies that Work

TJ Waldorf

Reading Time: 2 minutesThis post and content is courtesy of www.helpscout.net. I’ve snipped my personal favorite top strategies, but you can also check out the full list here. 1. Utilize positive social proof. While negative social proof (“Nearly 90 percent of websites don’t use heat mapping software!”) has been proven to dissuade customers…

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Screw up… It’s okay.

TJ Waldorf

Reading Time: 1 minuteScrewing up sucks. It actually sucks really bad sometimes. But the majority of screw-ups are not the end of the world. Learn from the mistake, move on, and be a little bit better tomorrow. I’ve always struggled with the realization that I’ve made a mistake, significant or not. More times…

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Are you a hedgehog or a fox?

TJ Waldorf

Reading Time: 1 minuteIn Jim Collins’ best seller ‘Good to Great’, he talks about something he and his team of researchers refer to as ‘The Hedgehog Concept’. Here are the core ideas in this gem: Hedgehogs simplify a complex world into a single organizing idea, the basic principle or concept that unifies and…

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